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Background

The crushing impact of micronutrient malnutrition on survival, growth, health, intelligence, and productivity has been well documented. Worldwide, more than three billion people do not achieve their full potential as students, parents, workers, and citizens due to micronutrient deficiencies. Three-fourths of those affected are in Asia.

Food fortification, adding minute quantities of vitamins and minerals to common staple foods, is one of several strategies that can lift this tremendous human and economic burden. And it’s one of the most promising.

With sometimes half of a nation’s population suffering from vitamin and mineral deficiencies, the fortification of common processed foods can protect large populations in a sustainable, cost-effective way using sustainable market channels.