fbpx Advancing National Financial Literacy: Final Report on Pilot Project on Financial Literacy for Gen Y First Jobbers | Asian Development Bank

Advancing National Financial Literacy: Final Report on Pilot Project on Financial Literacy for Gen Y First Jobbers

Consultants' Reports | April 2017

This is the final report on the ADB-Bank of Thailand (BOT) pilot project to promote financial literacy awareness and good personal finance practices among Thai First-Jobbers. The pilot project emphasized the use of online social networks as tool, in particular the online awareness and action campaign, "The Effortless Saving."

This document dated April 2017 is provided for the ADB project 48152-001 in Thailand.