COVID-19 and the Future of Tourism in Asia and the Pacific

Tourism in Asia and the Pacific has been transformed over the last 2 decades by the impacts of globalization, digitalization, rising disposable incomes, and shifting consumer preferences. The coronavirus disease (COVID-19) pandemic has accelerated some trends, such as digitalization, and is likely to have permanently altered what consumers are looking for. New opportunities are emerging, such as putting tourism on a more sustainable trajectory, enhancing digitalization, and boosting community engagement and inclusion. The report suggests how governments can foster sustainable recovery in the sector considering tourism’s environmental, social, and economic impacts.